“The Humble Hound” is a great editorial in the New York Times (April 8, 2010) by David Brooks on leadership styles. It ends using theater as a metaphor.
The metaphor relates to the people who work behind the scenes, whose satisfaction comes, not from the applause, but from working with others towards a shared higher purpose.
Tag Archives: leadership
The History of Branding
The history of branding goes something like this:
This is mine:
This is better:
I am like this:
When your audience intuitively understands what “like this” means, then you have a winning, sustainable brand.
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Stand for something people feel passionate about.
As a leader, you are your organization’s principal story teller. Employees, customers and stakeholders all look to you to set the theme and develop the plot. Tell a great story and they all want to become characters in it. Every interaction and transaction becomes charged with meaning and drama. In a good story, threats and [...]
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